Credibility is at the heart of the sales process, potential customers have to believe you can deliver what you promise. For new entrants, demonstrating credibility is one of the biggest hurdles to getting new customers on board and growing your business. Case studies show what you have achieved for other customers. They are also a […]
The Rugby Lions are one of the oldest rugby clubs in the world, but its history meant little as it came perilously close to going out of business. Its saviour came in the unlikely form of Telecom Infrastructure Partners which helped put the club on a sounder financial footing. Case Study Crew created a video […]
Anyone can claim to be an expert at high-end manufacturing, so how can you demonstrate expertise to potential customers at the start of the buying journey? Grainger and Worrall make engine castings for Formula 1, where each car is made of thousands of components, and every one of them needs to be made to the […]
Video case studies tell the emotional story behind business decisions. But including the right information with the correct emotional tone depends on the skill of video production team.
Video case studies establish trust and authority. They provide proof that you can meet you customers expectations.
The main pain point that people have when they come to me is “People don’t trust that we can deliver on what we say we can deliver”.
In a recent survey, marketers ranked customer stories the number one most effective marketing tactic to increase sales.
We all work so hard in sales, don’t we to get people to that decision stage of the funnel.
